Frontier's Larry the Lynx Commercial Wins an Emmy

There nust be something about airliners' tails....

Back in airlines' bright, shiny and profitable days ( i.e., the '70s) and when they sought to attract the traveling businessman with slightly provacative commercials, Continental Airlines ran a television commercial that claimed,

"We really move our tails for you.

We make your every wish come true.

Fly Continental Airlines.

We really move our tails for you."

The follow-up described Continental planes, in their former livery (right), as "proud birds with golden tails." Ah, the fantasy of shapely young stewardesses aiming to please.

Fast-forward to the 21st century, when more overtly sexy commercials fill the airwaves (the current Cadillac commercial presented ad nauseum during the Tour de France), but even the most clueless creative department won't pretend that air travel today is sexy.

An ad campaign for Denver-based Frontier Airlines, which is about to become part of the Republic Airways group (but hopefully will retain its own identity), has been running an ad campaign that is cute, clever and memorable. Talking animals on the tails of Frontier planes extol the virtues of Frontier, and one of them is now a regional Emmy winner.

The honored ad features Larry the Lynx (right) and Jack the Rabbit, two of the "spokesanimals" adorning the tails of Frontier's planes, who explain that the airline has switched to leather seats. Larry adds that Frontier doesn't have a cow its planes, because "It would be creepy." Click here to see the Emmy-winning commercial.